Jeff Liipfert

About Me

Jeff Liipfert

I am currently an Associate Media Director at AT&T looking to expand my knowledge beyond advertising strategy and management into the more technical side of the business. Having spent the last sixteen years using consumer data to make brand and product promotion decisions, I am excited about the opportunity to use programming to look at raw data as it is created instead of just the end result.

Being able to analyze multiple forms of data and putting them together in a recognizable format offers the chance for me to solve challenging problems, something I enjoy doing often. Programming also allows me to express my creative side while balancing my structured, systematic side. Outside of work and school, I enjoy mountain biking, brewing craft beer at home, woodworking and spending time with my wife and two kids.

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